Bang & Olufsen is (almost) ready to go after the AirPods Pro with its costly Beoplay EQ - PhoneArena
Amazon.com: Bang & Olufsen Beoplay EX - Wireless Bluetooth Earphones with Microphone and Active Noise Cancelling, Waterproof, 20 Hours of Playtime : Electronics
Amazon.com: Bang & Olufsen Beoplay E8 3rd Generation True Wireless in-Ear Bluetooth Earphones, with Microphones and Touch Control, Wireless Charging Case, 35-Hour Playtime, Black